Digital transformation is a hot topic--but what exactly is it and what does it mean for companies? In this course, developed at the Darden School of Business at the University of Virginia, and led by top-ranked Darden faculty and Boston Consulting Group global management experts, we talk about digital transformation in two ways. First we discuss the pace of change and the imperative it creates for businesses. Next we provide the context for this transformation and what it takes to win in the digital age. Then we walk through BCG's proprietary framework, which helps you identify key areas to digitize, including strategy, core processes, and technology.
Some familiarity with business is helpful, but not required.
- 5 stars81.39%
- 4 stars16.27%
- 3 stars1.60%
- 2 stars0.34%
- 1 star0.37%
Having heard of this term every single hour of working with a consultancy, finally feels great to have a structure in my mind to understand, adapt and explain what digital Transformation really is!
Very good course with practical case studies and interviews. Also the presentations were very nice by the BCG people. The teaching style was very approachable and fun especially by Amane Dannouni.
I learned a lot that I could apply to real-world business concepts but also for small businesses in terms of digital strategy moving forward and how/where to implement new digital processes.
Really good well structured course with both relevant and very interesting content. I would highly recommend this course to anyone who would like to learn more about Digital Transformation.