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學生對 数字化营销机构 提供的 Digital Strategy and Business Opportunity 的評價和反饋

4.6
161 個評分

課程概述

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Digital and mobile technology coupled with the explosive adoption of social media globally has fundamentally disrupted consumer expectations, and how businesses must operate to support their customers. If you want to understand the forces driving and transforming businesses today and how cutting-edge digital strategies can help businesses grow and thrive in this dynamic environment, this course will help you do so. You will learn the core principles of digital marketing before diving deeper into the basics of digital strategy, audience and competitive research, and how to connect with the customer. After completing this course, you will be able to: - • Understand how digital and social media have disrupted the way businesses sell to consumers • Use digital research and social listening to gain insights into your audience, competitors, and industry • Recognize the core components of an effective digital marketing strategy • Recognize how marketers use the Buyer’s Journey model to influence purchase decisions over digital platforms using digital content and tools • Use the principles of content marketing to create effective content that engages an audience This course also explains how to choose the right content for your customers – and how to develop a creative strategy to deliver on key business goals. This is the first course in the Digital Marketing Institute’s Digital Strategy specialization. On completion of all courses in your Specialization, you will also be awarded a Digital Marketing Institute Certified Digital Marketing Associate certification, along with three months of free Power Membership, allowing you to boost your career and unlock your next opportunity. 92% of DMI members have said their courses have had a positive impact on their careers, while 88% are now working at senior or manager level....

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FK

2022年4月11日

This course helped me understand the true methods needed to set a Digital Marketing Strategy in a very practical way. This course made me love Digital Marketing even more. Thanks to DMI.

SK

2022年2月3日

A comprehensive course that gives a good over-view and understanding of the Digital Strategy. Got an opportunity to learn many new concepts and ideas in depth. Highly recommended.

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1 - Digital Strategy and Business Opportunity 的 25 個評論(共 49 個)

創建者 Shivani B

2021年10月17日

創建者 Diane I

2022年3月23日

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2021年10月8日

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2022年2月5日

創建者 Mariam D A

2021年11月23日