Thriving in the Information Age compels organizations to deploy information as an actual business asset, not as an IT asset or merely as a business byproduct. This demands creativity in conceiving and implementing new ways to generate economic benefits from the wide array of information assets available to an organization. Unfortunately, information too frequently is underappreciated and therefore underutilized.

課程信息
對員工進行熱門技能培訓能否為您的公司帶來益處?
體驗 Coursera 企業版您將學到的內容有
Appreciate the unique economic, accounting, and legal characteristics of information.
Understand and apply methods for conceiving and generating broad-based and transformative business benefits from available information assets.
Identify and adapt traditional asset management principles and practices toward the improved management of information assets.
Measure information’s various value characteristics to help justify or prove information-related expenditures.
您將獲得的技能
- strategy
- Accounting
- Data Analysis
- Big Data
- Innovation
對員工進行熱門技能培訓能否為您的公司帶來益處?
體驗 Coursera 企業版提供方
立即開始攻讀碩士學位
授課大綱 - 您將從這門課程中學到什麼
Course Orientation
Module 1: What is Information?
Module 2 The Economics of Information
Module 3 Methods for Monetizing Information
Module 4 Applied Analytics
審閱
- 5 stars72.41%
- 4 stars22.98%
- 3 stars1.14%
- 1 star3.44%
來自INFONOMICS I: BUSINESS INFORMATION ECONOMICS AND DATA MONETIZATION的熱門評論
I'm very grateful to coursers for this opportunity. My horizon of knowledge on business and how harnessing the potential in information can help an organization accrue revenue
One of the best courses that I took. Thanks for such a great opportunity.
A well-structured course helps to get a good understanding of Business economics and Data analytics. A lot of learnings with multiple case studies for better understanding.
This course was very informative session and interesting one
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