Storytelling is an essential part of leadership. Effective leaders communicate to inspire talent to excel; to partner with investors and communities; to engage with customers and clients and to grow their impact in the world as part of a global community. Cultivating an authentic, trustworthy and compelling narrative is vital to a leader’s success. This course helps leaders find their own story through personal branding; develop storytelling success with all constituencies; initiate an effective voice for crisis; interact well through social and third party media; and communicate a vision for innovation.
- 5 stars64.26%
- 4 stars24.59%
- 3 stars8.74%
- 2 stars1.15%
- 1 star1.24%
I found this course to be very informative, engaging and timely. Really impressed with the Northwestern Org Leadership course structure so far!
I am thankful to coursera and the instructors' team. I was able to learn why storytelling is important for leadership and how to effectively tell stories for success.
Very good course with a lot of great speakers. I would recommend this course to anyone wanting to broaden their leadership and communication abilities
Overall the course was a good learning experience, albeit not all parts are equally impactful. The by far best item is the Narrative Map.