University of Illinois at Urbana-Champaign
Organizational Concepts and Language
University of Illinois at Urbana-Champaign

Organizational Concepts and Language

This course is part of Professional Success Skills Specialization

Taught in English

Some content may not be translated

Included with Coursera Plus

Course

Gain insight into a topic and learn the fundamentals

Beginner level

Recommended experience

22 hours (approximately)
Flexible schedule
Learn at your own pace

What you'll learn

  • Communicate using common organizational language, concepts, and frameworks useful for decision-making and problem-solving

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

10 quizzes

Course

Gain insight into a topic and learn the fundamentals

Beginner level

Recommended experience

22 hours (approximately)
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

Placeholder

Build your subject-matter expertise

This course is part of the Professional Success Skills Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate
Placeholder
Placeholder

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

Placeholder

There are 6 modules in this course

This module starts with a course introduction, then you will learn about mission, vision and values and their role in overall strategy landscape. You will learn about the VARS framework for analyzing business models and SWOT framework for understanding the fit and coherence of business strategy.

What's included

14 videos7 readings1 quiz1 peer review2 discussion prompts

This module brings together the internal and external aspects of strategic analysis to formulate an overall strategy for the firm. You will learn about the two main “generic strategies” that businesses can pursue, which can be complemented by broad or narrow scope to yield four key types of strategic positioning. You will also learn about “dual” strategies and why and how a firm's strategy must be adapted to strategically renew its positioning.

What's included

5 videos2 readings1 quiz

In this module, you will learn to define "marketing." You will explore consumer needs and see how marketing plays a role in value creation through researching and satisfying of these customer needs. You will also learn about the different stages of the product life cycle.

What's included

17 videos1 reading3 quizzes

In this module, you will learn about the fundamentals of accounting. First, you will explore key aspects of financial accounting, including the different perspectives that can be adopted about the financial position and performance of the organization via the firm's financial statements. Then, you will consider a non-financial perspective of the firm's position and performance via non-financial performance measures.

What's included

10 videos1 reading1 quiz

Your mind is the most important tool. Prepare your mind by learning about various mindsets and terms for approaching business analytic problems.

What's included

8 videos1 quiz

This module, will help you earn the foundation needed to become a good data communicator and will walk you through various methods to access data. You will also be introduced to frameworks that help guide digital marketing analysis and their importance to data visualization. Finally, you will learn an approach to finding patterns in data through visualization and a framework that will help analysts effectively plan for data collection, analysis, and, ultimately, visualization.

What's included

14 videos3 readings3 quizzes1 peer review

Instructor

Gies College of Business, University of Illinois
University of Illinois at Urbana-Champaign
22 Courses101,429 learners

Offered by

Recommended if you're interested in Business Essentials

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

New to Business Essentials? Start here.

Placeholder

Open new doors with Coursera Plus

Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions