Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn:
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- 4 stars18.97%
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Had a great course, litteraly i was learned a lot of things about sport& sponsorship marketing sales retail brands & all.. Each & every videos should teach good things&stuff..
This was a very good overview of the sports marketing field. Some of the optional reading can be updated to current event day events, but overall a good learning experience.
I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.
Very clear content. A good mix of reading suggestions, video content and thorough theory. If you already had some education on marketing before, this might be a lot of repetition.