Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn:
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- 4 stars18.97%
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An amazing experience for someone looking to become involved in the world of sport. Exciting, informative and meaningful course. I loved it. Thank you Northwestern University!
I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.
Really helpful course covered a wide range of topics within sports marketing and assessments were really great at helping broaden out understanding in a practical way
This was a very good overview of the sports marketing field. Some of the optional reading can be updated to current event day events, but overall a good learning experience.