Chevron Left
返回到 Strategies for Converting and Retaining Customers Online

學生對 加州大学尔湾分校 提供的 Strategies for Converting and Retaining Customers Online 的評價和反饋

4.7
67 個評分

課程概述

Welcome to Course 2 of the E-Marketing Specialization: Strategies for Converting and Retaining Customers Online. In this course, we will begin with an introduction to Search Engine Marketing. We will then explore elements of an effective marketing campaign, landing pages, and strategies for converting and retaining your customer base. You are highly encouraged to use this course experience to begin building a digital marketing plan for your current or future business. The activities in this course are all designed to guide you through different sections of a digital marketing plan. Our learning goals for this course are to: - Explore how to leverage keywords and search engine marketing in your ad campaigns - Develop a sample pay per click (PPC) ad campaign that aligns with your marketing goals - Analyze a landing page and identify successful and unsuccessful elements - Recognize how to apply calls-to-action to increase customer conversion - Identify tactics of customer conversion and retention to add to your digital marketing plan...

熱門審閱

MM

2021年8月26日

This course provides essential materials in order to acquaintance with the latest tools about search engine marketing. I strongly recommend it.

HN

2022年2月14日

I've learned a lot through this course. 100% helpful in the real world.

篩選依據:

1 - Strategies for Converting and Retaining Customers Online 的 10 個評論(共 10 個)

創建者 Mohammad M

2021年8月27日

創建者 Hannan N

2022年2月14日

創建者 Elizabeth N C

2021年3月2日

創建者 Eduardo .

2021年9月21日

創建者 ELMER M P

2022年11月8日

創建者 MOSES F

2022年11月9日

創建者 Deepak S

2022年5月17日

創建者 Rajesh A

2022年5月20日

創建者 Mapula M

2021年3月30日

創建者 Annalisa I

2022年11月19日