The protections afforded under trademark law have created incredible value in intangible assets, with the value of the world’s most valuable brands such as Amazon, Apple and Google each exceeding $100 billion. But what exactly is trademark law, and how is such enormous value created?
- 5 stars86.66%
- 4 stars10.76%
- 3 stars2.05%
- 2 stars0.51%
IT was really excellent, a mix of practical and theoretical concepts.
It was a mindful course to explore the knowledge for the protection of the right involving trade.
Excellent professor and interesting material. The reading assignments were wonderful, with hard core information sprinkled with some humorous stuff.
This was an amazing course!! The reading material was particularly exceptional. The instructor, very clear and easy to understand.