Introduction to the Facebook Social Media Marketing Professional Certificate

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您將學習的技能

Marketing Optimization, Digital Marketing, Digital Analytics, Marketing Strategy, Communication

審閱

4.9(1,270 個評分)

  • 5 stars
    89.05%
  • 4 stars
    9.13%
  • 3 stars
    0.86%
  • 2 stars
    0.47%
  • 1 star
    0.47%

SE

2020年12月27日

This course was the most challenging of them all. There were a lot of math word problems in the first module and math was never a strong point for me in college. Overall, very informative course.

MA

2022年5月25日

This was another wonderful course from Ms. Anke. As usual, I learned a lot about measuring, optimizing, experimenting and presenting results from social media marketing ad campaigns.

從本節課中

Evaluate Your Marketing Results Against Goals

This week you’ll learn all about how to align metrics with your marketing goals and data analysis techniques. You’ll gain an understanding of common terms, such as return on investment and lifetime value, and learn how to calculate them.

教學方

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    Anke Audenaert

    CEO & Co-Founder Aptly, Adj. Professor, UCLA Anderson School of Management

探索我們的目錄

免費加入並獲得個性化推薦、更新和優惠。