- TikTok marketing
- Social Media Marketing
- Content Marketing
- TikTok Advertising
- TikTok video creation
- Content Creation
- Social Media Platforms
- Marketing Plan
- Market Analysis
- E-Commerce
Marketing with TikTok 專項課程
Start marketing on TikTok. Learn how to use TikTok to level up your business' marketing efforts
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您將學到的內容有
Create an effective marketing campaign on TikTok for your business
Promote your business on TikTok through original content that will target your ideal audience
您將獲得的技能
關於此 專項課程
5,076 次近期查看
This program is for anyone asking, “Is TikTok right for my business?” In the first course, Understanding TikTok and Its Users, you’ll be introduced to the TikTok platform, including who’s on it and what they’re creating. Then in the second course, Marketing on TikTok, you'll learn how businesses use TikTok, how they tailor content to the platform, and how they find an audience. In the final course, Advertising and E-commerce on TikTok, you’ll learn how to create a marketing strategy for TikTok, how to create advertising campaigns, how to promote and sell products via organic and e-commerce channels like Shopify, and how to use analytics to inform future marketing strategies. Throughout the program, you will have the chance to create your own videos, as well as engage with what other businesses are doing by studying various TikTok accounts in order to get inspiration and insight for your own future interactions with TikTok.
By the end of this program, you will be able to:
Create fun and engaging TikTok videos Understand how TikTok fits into your business’s marketing strategy Articulate how a number of different businesses use TikTok Create original content using hashtags, trends, filters, and more Build and maintain a brand presence on TikTok Create a content calendar Utilize TikTok Ads Manager to create and execute a campaign Set up e-commerce integration into your TikTok account Analyze data from your efforts to inform your future content strategy
應用的學習項目
Learners will practice creating advertisements on TikTok through guided simulations. These simulations recreate the TikTok advertising platform and allow learners to engage with the platform in a practice environment before creating ads with their own accounts.
可分享的證書
完成後獲得證書
100% 在線課程
立即開始，按照自己的計劃學習。
靈活的計劃
設置並保持靈活的截止日期。
初級
完成課程大約需要 1 個月
建議進度：3 小時/週
英語（English）
對員工進行熱門技能培訓能否為您的公司帶來益處？
體驗 Coursera 企業版可分享的證書
完成後獲得證書
100% 在線課程
立即開始，按照自己的計劃學習。
靈活的計劃
設置並保持靈活的截止日期。
初級
完成課程大約需要 1 個月
建議進度：3 小時/週
英語（English）
對員工進行熱門技能培訓能否為您的公司帶來益處？
體驗 Coursera 企業版專項課程的運作方式
加入課程
Coursera 專項課程是幫助您掌握一門技能的一系列課程。若要開始學習，請直接註冊專項課程，或預覽專項課程並選擇您要首先開始學習的課程。當您訂閱專項課程的部分課程時，您將自動訂閱整個專項課程。您可以只完成一門課程，您可以隨時暫停學習或結束訂閱。訪問您的學生面板，跟踪您的課程註冊情況和進度。
實踐項目
每個專項課程都包括實踐項目。您需要成功完成這個（些）項目才能完成專項課程並獲得證書。如果專項課程中包括單獨的實踐項目課程，則需要在開始之前完成其他所有課程。
獲得證書
在結束每門課程並完成實踐項目之後，您會獲得一個證書，您可以向您的潛在雇主展示該證書並在您的職業社交網絡中分享。
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常見問題
What is the refund policy?
Can I just enroll in a single course?
Is financial aid available?
Can I take the course for free?
Is this course really 100% online? Do I need to attend any classes in person?
Will I earn university credit for completing the Specialization?
How long does it take to complete the Specialization?
What background knowledge is necessary?
Do I need to take the courses in a specific order?
還有其他問題嗎？請訪問 學生幫助中心。
