In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, we will be discussing the emergence of a new story about business. This new story locates business within a societal framework. Almost every business creates or destroys value for customers, suppliers, employees, communities and society, in addition to shareholders and other financiers. A number of new models of business can be built on this idea such as corporate responsibility, philanthropy, shared value and sustainability. Profits and stakeholder value go together, and this course explains how. The final session explores the idea of how to become a stakeholder entrepreneur and create a business that makes money and makes the world a better place.
- 5 stars78.46%
- 4 stars17.11%
- 3 stars3.22%
- 2 stars0.73%
- 1 star0.45%
this course helped me to understand various new models of business in society ,and i got motivate from this course now i will put my first step towards business,thanks to professor R.Edward Freeman
Great content by the professor. He brought to light unique techniques that businesses can implement to not only do good in this world, but build a reputable brand and increase their revenue.
An amazing course. Absolutely loved how the professor actually engages with the students even when they are not present face-to-face. The interviews and examples given are excellent and relevant.
The course is very informative on the business environment pertaining to how business focus from just making money to fulfilling a purpose that benefits the society in which it operates